DESIGN

Simple beauty

Let’s be clear: DIG is a magazine. We aspire to whitespace and simplicity vs. noise and clutter. Our paper stock should not define us despite its limitations. Jack Kerouac had it right when he said, “One day I will find the right words, and they will be simple.” Let that inspiration guide your creative process whether it be story layout and especially, advertising creative. Beautiful images and simple but powerful words are a compelling combination.